Fendi Casa

Il primo flagship Fendi Casa

Fendi Casa starts its worldwide store development from Milan, opening its first charming flagship in front of Teatro Alla Scala. In the heart of the city, two floors and 700sm showcase the latest Fendi Casa creations designed by Silvia Venturini Fendi in collaboration with internationally-renowned architects. “Ambre Romain”, Fendi’s bespoke scent identity, dresses the store with the Fendi unmistakable allure, matching the shapes, textures and colours of this extraordinary collection and translating them into shades, sensations and beauty through the magic of perfumery.

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Development and diffusion of olfactory identity

“Ambre Romain”, Fendi's bespoke olfactory identity, dresses up the Fendi Casa flagship shop in Milan.

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