From 11 to 22 May 2023, with an outdoor event at the Kiosk of Via Marina in Milan, Acqua di Parma presented the new limited edition launch for: the fragrance “Arancia La Spugnatura”. Sitting at the tables around the kiosk, set up as a cafe with a Mediterranean flavour and fully decorated in the brand's colours, you could breathe the new fragrance, spread outdoors thanks to our remote-controlled technology. With its sparkling, sweet notes, to embody the colour of the sun, “Arancia La Spugnatura” is the highest expression of this ingredient, extracted with an ancient method whose origin is lost in time.